Achieving Success with Strong Partners
Expertise from Practice and Academia
Thanks to strong partners from practice and academia, pioneering approaches and the latest scientific findings are directly incorporated into our consulting. This ensures we always stay current for our clients, with a clear focus on tomorrow’s opportunities.
From practice…
With Strong Practical Partners for our Clients
behamics is an AI platform for e‑commerce providers that combines behavioral science and Artificial Intelligence to increase customer experiences, conversion, and revenue through targeted incentives.
horizon is a B2B software for behavioral market research. Companies use it to measure purchase intentions before market launch and make informed product decisions during the development process.
UTIQ is a European tracking service from Telekom, o2, Vodafone, and Orange. It enables consent-based, data protection-compliant tracking without cookies for personalized advertising with full user control.
BBE Handelsberatung has been supporting retail, the consumer goods industry, the real estate sector, and municipalities for over 70 years with strategy, location planning, revenue optimization, and market research.
The IPH Group specializes in retail properties and manages shopping centers and commercial spaces throughout Germany.
The Rid Foundation has been promoting Bavarian retail since 1988 through free training and coaching for aspiring leaders to strengthen its competitiveness.
… with a strong collective …
Strong alone, unbeatable together!
Strong alone, unbeatable as a network! We are part of the international consulting network Eidra and are able to leverage the know-how of 1,400 experts from Europe and the USA to increase our own impact. Together, we bundle digital excellence for our clients in the DACH region, from strategic consulting to technological implementation.
… to academia
From Academia to Consulting Practice
Since 2011, there has been a joint doctoral program between elaboratum and the University of Göttingen, in which elaboratum, as a practical partner, supports doctoral students in their research.
The Swiss AI Monitor records the status and progress of AI adoption in Swiss companies. elaboratum Suisse is the leading practical partner of the Swiss consortium.
Since 2024, there has been a doctoral program with the Technical University of Munich. The program focuses on returns and purchasing decisions in e‑commerce.
Publication of joint studies such as “The Psychology of Returns” or “Policies for the Planet,” as well as guest lectures by elaboratum experts at the University of St. Gallen as part of Executive Education.
Since 2025, there has been a joint doctoral program with the University of Passau. The focus of this program is on AI and Conversational AI.
Our experts are represented with teaching assignments and guest lectures at Munich University of Applied Sciences. In addition, there are various practical cooperations.